Your Product Thinking Partner
Senior product leadership for startups and scale-ups — 20+ years in product and digital business, and real AI practice turned into a working flow: from business challenge to dev-ready specs, knowing exactly what to build. Expert-led. AI-operated.
Let's talk on WhatsAppFree diagnostic · 100% confidential · no strings attached
Services
Both built on the same foundation: senior product judgment and AI applied where it actually moves the needle.
A trusted thinking partner — hands-on, not a coach, not a consultant. Embedded in your team without the full-time hire: doing the work when there's no senior PM yet; leadership and advisory when the team exists and needs direction. Product discovery, product strategy, AI product strategy, and team strategy — from product team to product builders.
Ask about fractional →Turn scattered AI use into a system your team owns — through training your team does, not watches: an AI-powered product flow that takes you from data, insight, or idea to dev-ready specs in days, and turns product managers, designers, and developers into product builders who own business challenges instead of feature requests — so you build the right product.
Ask about training →Track record
I've been part of designing, building, and launching products for organizations ranging from early-stage startups to enterprises among the leading insurance companies in LATAM — as PM, Product Director, COO, and founder.
How it works
A 45-minute call about your product, your team, and what you need. Confidential, no pitch, no commitment.
Scope, deliverables, and engagement model designed for your situation — not a one-size-fits-all package.
100% remote, async-friendly, with periodic on-site visits when they add value.
About
I'm Juan Carlos Franco Zafra — a product leader and builder based in Colombia with a background that spans product management, business strategy, operations, and entrepreneurship. I've been COO and Product Director at a digital product consultancy, founder of a health-tech marketplace, and advisor to 40+ startups at Parque Orión (Tec de Monterrey).
If you need senior product leadership — or a team of product builders instead of feature takers — start with a free, confidential diagnostic.
Let's talk on WhatsApp